World of Sweets expands Candy Realms brand with value bag and lollipop launches

The new lines join the brand's existing Under the Sea and Over the Moon pouches

10 May 2023

1 min read

World of Sweets is building out its new Candy Realms confectionery range with a range of value bags and lollipops.

The value bags are available in Peach Rings, Fizzy Cola Bottles, Fizzy Cherry Cola Bottles, Sour Bears, Jelly Blue Babies and Sour Dummies. Each variety is vegan and has an RRP of £1.

Meanwhile, new lollipops include Ice Lolly Pops, Flutterby Pops and Bee Mine Pops, which have an RRP of £1 or £1.25.

World of Sweets becomes UK distributor of leading Danish chocolate brand Anthon Berg

Kathryn Hague, head of marketing at World of Sweets, said: "We are really excited to be expanding our new children's confectionery range Candy Realms.

"The products have been designed with children in mind, with a range of products that will appeal to both younger customers with an active imagination or parents and family members looking for something both age-appropriate and tasty."

Read more product news

This article doesn't have any comments yet, be the first!

Join today to get exclusive content and subscribe to the online and print versions of Retail News.